Abstract:Science and technology (S&&T) talents are as the core of innovation in national R&&D faculties during the era of knowledge economy. Their creativity is largely dependent on good incentive strategies. In this paper, first we describe the characteristics of the strategic S&&T talents and analyze the incentives which affect their creativity. Second ,we analyze the problem and shortcoming of the incentive strategy in our country .Finally ,we got three incentive strategies and the correspording direction of optimization which are material incentives, knowledge incentives and spirit incentives.